Creates its own category:
49th Parallel Ultra-Premium Vodka is the first vodka in North America to carry a "Certified Gluten-Free" designation and it is also "GMO free".
By its "Certified Gluten-free designation, 49th Parallel Ultra-Premium Vodka is in a very small community of spirituous beverages, hence,
Our brand is not a "me too" Vodka.
Solves Patrons Order Challenges
All adult-based alcohol vendors have one common challenge- lack of Gluten Free spirit options to offer their patrons upon the patrons request, whether by choice or by allergy.
Fills A Hole In The Spirits Industry
There is a great insufficiency of everyday "Gluten-Free" spirituous products available to a private consumer or public vendor marketplace. 49th Parallel Ultra-Premium fills that hole.
Gluten-Free consumer products carry the stigma of not tasting as good as Gluten-based Consumer Products. In recent consumer taste tests, 49th Parallel Ultra-Premium compares favorably to all leading vodka brands. Therefore, 49th Parallel Ultra-Premium Vodka can confidently be used for both Gluten-Free and traditional cocktails, served straight or mixed.